What Are Cookies And What Do They Do?
Cookies are small text files that websites place on your device. Each cookie contains the website’s name and a unique ID. We use cookies and similar tools to understand how visitors use our site and to improve your experience.
Cookies track things like how long you spend on our site, which pages you visit, and what you click on. This information usually doesn’t identify you personally but helps us personalise the site and show relevant ads.
How Do We Use Cookies?
Most cookies we use are ‘persistent’, meaning they stay on your device until you delete them or they expire. Some are ‘session’ cookies, which are temporary and deleted when you close your browser.
We also share information about your use of our site with our social media, advertising, and analytics partners, such as Google, Meta, TikTok, and others, to help us measure and improve our services.
What Types of Cookies Do We Use?
Necessary
These cookies are strictly necessary for the website to function and can’t be switched off on our system. You can set your browser to block or alert you, but it may result in parts of the site not working properly.
Personalisation
These cookies enable the website to provide personalisation to make the content of the site more specific for you as a user. If you don’t allow these, all of the functions we use to personalise the site will not function properly.
Analytics
These cookies allow us to count visits and traffic sources so we can measure and improve the performance of our site. They help us know which pages are the most and least popular, and see how visitors move around the site. They also help us understand where our users are coming from. If these tracking technologies are declined, no user specific information related to our site performance will be stored.
Marketing
These cookies may be set and used by our advertising partners to build a profile of your interests and show you relevant adverts on other sites. They don’t store personal data, but are based on uniquely identifying your browser and internet device. If you don’t allow these tracking technologies, you will experience less targeted advertising.
What Third Party Cookies Do We Use?
These are the third party advertising and analytics cookies we use on our website and the purposes for which we use them:
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Cookie name
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Purpose
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Google Ads
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These cookies help us measure the effectiveness of our Carmoola ad campaigns by tracking how many users click through to our website from a particular ad, and the demographic of those users.
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Google Analytics
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Allows us to see how many users are on the Carmoola website, which pages they are visiting and track how many visitors joined Carmoola.
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TV Squared Pixels
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Tell us the number of visitors who come to our website when we run TV advertising campaigns so that we can measure the effectiveness of these campaigns.
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AppsFlyer
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Allows us to generate personalised links to help us understand the advertisements users have clicked on before joining Carmoola.
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Microsoft Ads Pixel
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This is used by Carmoola to help us decide which of our products, services and offers may be relevant for you based on your browsing history, as well as to tailor and measure how effective our ads on Bing are.
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Tiktok Pixel
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This is used by Carmoola to measure, optimise and build audiences for advertising campaigns served on Tiktok.
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Meta Pixel
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This is used by Carmoola to measure, optimise and build audiences for advertising campaigns served on Meta platforms.
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X (formerly Twitter) Pixel
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This is used by Carmoola to measure, optimise and build audiences for advertising campaigns served on X (formerly Twitter).
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LinkedIn Insights Tag
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This is used by Carmoola to measure, optimise and build audiences for advertising campaigns served on LinkedIn.
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Can I Change My Preferences?
We do not need your consent to use necessary cookies. However, we will only use non-essential cookies if you give us your consent.
You can manage your cookie preferences through our pop-up cookie banner that appears when you first visit the website. You can also choose not to allow some types of cookies. To manage your cookie preferences, simply click the paperclip icon 📎 located in the bottom left corner of every page. visiting this page.
You can also manage your preferences by changing your browser settings on your device to refuse the use of all or some cookies.
If you block all cookies (including necessary cookies) it may affect how the site functions and limit the services we can provide. Some parts of the website may not be accessible, and the content you see may be less relevant to you.
Please note, other organisations, such as advertising networks, may also use cookies to track you across different websites. We have no control over these cookies.
We'll Let You Know if We Change What Cookies We Use
If we change the cookies we use, we will update this Cookies Policy. You always can find the latest version of this Policy on our website.
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